{"id":10883,"date":"2023-03-14T14:43:50","date_gmt":"2023-03-14T13:43:50","guid":{"rendered":"https:\/\/astran.de\/invitation-management-and-show-marketing\/"},"modified":"2024-07-15T11:18:29","modified_gmt":"2024-07-15T09:18:29","slug":"invitation-management-and-show-marketing","status":"publish","type":"page","link":"https:\/\/astran.de\/en\/invitation-management-and-show-marketing\/","title":{"rendered":"Invitation Management and Show Marketing"},"content":{"rendered":"

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Show Marketing<\/h1>
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More reach with a successful trade fair presence<\/div><\/div><\/div>[\/vc_column][\/vc_row][vc_row tlg_background_style=”bg-dark” tlg_padding=”pt64 pb64″ tlg_vertical_align=”yes”][vc_column width=”1\/3″][vc_single_image image=”10372″ img_size=”full” alignment=”right”][\/vc_column][vc_column width=”2\/3″][vc_column_text css=””]Events and trade shows – digital and analog – play a crucial role in the marketing mix. They can be used to extend the reach of one’s own brand, win new customers or even build up press contacts.<\/span><\/p>\n

In addition to the preparation of one’s own trade fair presence and day-to-day business, there is often little time for well-coordinated pre-show marketing. In this context, 8 out of 10 exhibitors record more visitors at their booths as a result of marketing measures in the run-up to the trade show. Successful pre-show marketing also promises an increase in converting booth visitors into leads by up to 50%.<\/span><\/p>\n

This is why the work to achieve the goals begins several months before the actual trade fair.<\/span>[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column width=”1\/6″][\/vc_column][vc_column width=”2\/3″]

8 steps for a successful trade fair appearance<\/h5>
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