Increasing competitive intensity in B2B markets and the concentration on day-to-day business to support existing customers often stand in the way of systematic new customer acquisition. As a consequence, the establishment of a sustainable sales process for new products is insufficiently prepared, so that attractive market and growth potentials fall by the wayside.

We support you in identifying industry and product specific decision makers and help you to identify and address potential new customers.

Through our sales engineering process for systematic lead generation, we create for your company:

| shorter sales cycle times

| reduced distribution costs

| fast and successful access to new markets

| better sales opportunities

| reduced order intake risks

| identifying additional prospects in existing markets

| higher productivity of the sales organization

| faster graduations

| more time for your core competences


We typically do this in 8 steps: